Our agency is a content development company, which is ready to create the content of the highest quality.
What is the content?
These are not only texts, but this is also all information on your site, in your e-mail newsletters, third-party publications, commercial offers, etc. Content is a powerful marketing tool that allows you to create the right brand image and establish an effective dialogue with the target audience. This concept is extensive and diverse: it includes photos, infographics, video, images, audio and, of course, text content.
- Often we do not think about the enormous power that a printed word possesses. In a word, you can really please, approve, or you can literally kill. Yes, and the word was spoken orally, eyes in the eyes, too, can heal, calm, bring back to life and give hope.
- Content on your site is also words. The texts on the site are a powerful weapon that many of us underestimate. And writing site content is a whole science. It is no secret that in the conditions of tough competition in any business, many victories and defeats often depend on what we say to whom.
Likewise, the art of writing content (website text) requires certain skills, knowledge, and skills that determine whether a particular website will interest potential customers or not.
Using a content strategy to deliver results – Digital Agency London
Do you want to expand content-related brand communication, but don’t know if it’s a candle game? Then you need a documented content marketing strategy. Only in this case can the value of individual content be determined using clear metrics (KPIs).
Content strategy instead of guesswork
With a content strategy, you will always know when, where, and in what form you need content. Every element of content leads to business success. This gives clarity to content products and makes it possible to evaluate success.
For each channel – the appropriate content
Before the purchase, customers go through many stages. By making individual channels of communication, you can always keep track of your customers. Strategic content creation must take into account the features of each channel and always aim for the best effect.
We will create content tailored to your business goals. We will develop an individual content concept that will serve as a basis for texts, graphics, layouts, and program writing. From articles and graphs to interactive online tools, we will create content that will directly or indirectly increase conversions.
Content Seeding: Expand content
SEO-optimized content can generate much more traffic. Optimized content, which is also purposefully distributed, can also extend your reach, reach through social networks, and increase your backlinks. We offer you the optimal Seeding-Mix through your owned (owned) channels, earned channels and paid range (paid).
How to get the maximum result?
Content development company in its work creates content is the most important element of business promotion because it affects the effectiveness of all marketing tools.
- SEO – regularly published, optimized and useful content – this is a step towards the TOP positions in organic delivery.
- SMM – only “live” and interesting content will be able to attract more traffic from social networks.
- PPC – relevant pages on the website will help reduce the cost of an advertising campaign.
- E-mail marketing – letters with useful content are opened more often and lead to the site more interested visitors.
- PR – content helps to create a positive brand image, strengthen its expertise and gain more trust in the target audience.
The content development company is ready to provide it’s services to such types of business:
A qualitative description of commodity items, as well as an emphasis on customer benefits, will help to highlight your resource among others and increase the percentage of conversions.
The right content strategy will increase the credibility of your company, tell you about all the benefits of the service and help you increase your customer base many times.
High-quality and honest content will form a positive brand image, increase the level of trust in the company and attract leads.
English speaking projects
Promotion in foreign markets without unique and worthwhile content is very expensive. Content marketing is designed to simplify the conquest of English-speaking space.
The key to the success of such resources is relevant and unique content. There is a lot of information on the network. To stand out, you need to generate it regularly, relying on quality and value.
Convincing an expert content at the start is a reliable assistant for such business.
What is included in the services of a content development company?
Content marketing is a universal marketing tool. It suits absolutely any business and effectively solves the problem of attracting and retaining the target audience. With the help of content, you can create large-scale companies aimed at raising awareness, strengthening the brand or increasing sales.
The work of content creation includes:
1) A full audit of the content on the project, analysis of competitors in the business niche;
2) Definition of the target audience, its segmentation;
3) Brief preparation for the project customer with a list of key questions;
4) Elaboration of the strategy and the formation of a content plan;
5) Creating a technical assignment for copywriters of the project;
6) Text editing.